Privacy policy
Privacy Policy
Effective Date: May 28, 2026 Last Updated: May 28, 2026
1. Introduction
This Privacy Policy describes how Holman Media Group GmbH ("Sienara," "we," "us," or "our") collects, uses, shares, and protects personal information when you visit sienara.com (the "Site"), use our services, or make a purchase. This Policy applies to consumers located in the United States.
2. Who We Are
Sienara is owned and operated by Holman Media Group GmbH. You can contact us at info@sienara.com.
3. Personal Information We Collect
In the past 12 months, we may have collected the following categories of personal information about you:
- Identifiers: Name, email address, postal address, phone number, IP address, account credentials, device identifiers, cookies, and similar tracking IDs.
- Customer records: Billing and shipping address, payment card information (processed through PCI-compliant payment processors and not stored on our systems).
- Commercial information: Products purchased, order history, returns history, and product preferences.
- Internet and network activity: Browsing history on our Site, interactions with our advertisements, and information about your interaction with our Site (pages viewed, time on page, clicks).
- Geolocation data: Approximate location derived from your IP address. We do not collect precise geolocation.
- Audio, visual, or similar information: Product reviews you submit, including any photos or videos.
- Inferences: Preferences and characteristics inferred from the data above to personalize your experience.
We do not knowingly collect sensitive personal information as defined under state privacy laws. We do not collect Social Security numbers, driver's license numbers, precise geolocation, racial or ethnic origin, religious beliefs, union membership, genetic data, biometric identifiers, or health information.
4. How We Collect Information
We collect personal information directly from you when you place an order, create an account, sign up for emails or SMS, contact customer service, take a quiz, or submit a review. We also collect information automatically through cookies, pixels, and similar tracking technologies, and from third parties including payment processors, shipping carriers, advertising platforms (such as Meta, Google, and TikTok), analytics providers, and fraud prevention services.
5. How We Use Personal Information
We use personal information to process and fulfill your orders; manage your account and subscriptions; send transactional communications about your orders, shipments, and account; send marketing communications via email and SMS where you have opted in; personalize your experience on our Site; analyze and improve our Site, products, and services; conduct advertising, including targeted advertising on third-party platforms; detect and prevent fraud and abuse; and comply with legal obligations and protect our rights.
6. How We Share Personal Information
We share personal information with service providers acting on our behalf, including payment processors, shipping carriers, email and SMS platforms, customer service software, fraud prevention services, analytics providers, and cloud hosting providers. We share data with advertising and analytics partners including Meta (Facebook and Instagram), Google, TikTok, and similar platforms for measurement and targeted advertising. We share with professional advisors including lawyers, accountants, and auditors. We share with legal authorities when required by law or to protect our rights, property, or safety. We may share with business successors in connection with any merger, acquisition, financing, reorganization, bankruptcy, or sale of assets.
We do not sell personal information in exchange for monetary payment.
7. Sale and Sharing of Personal Information: Your Opt-Out Rights
Under California, Colorado, Connecticut, and other state privacy laws, our use of certain advertising and analytics cookies (such as those from Meta, Google, and TikTok) to deliver targeted advertising may be considered a "sale" or "sharing" of personal information, even though no money changes hands.
The categories of personal information involved include identifiers (cookies, device IDs, IP address), internet activity (browsing and interaction data), and inferences drawn from that data.
You have the right to opt out at any time. To opt out, you have three options:
- Visit our Your Privacy Choices page at sienara.com/privacy-choices (also linked as "Do Not Sell or Share My Personal Information" in our website footer) and submit a request.
- Enable the Global Privacy Control (GPC) signal in your browser. We honor GPC as a valid opt-out request.
- Email us at info@sienara.com with the subject line "Privacy Opt-Out."
We will process your opt-out request within 15 business days. Opting out will not affect your ability to use our Site or services.
We do not have actual knowledge of selling or sharing the personal information of consumers under 16 years of age.
8. Cookies and Tracking Technologies
We use cookies, pixels, web beacons, and similar technologies for essential site functions, analytics, personalization, and advertising. You can manage cookie preferences through our cookie banner when you first visit our Site, or by clicking "Cookie Settings" in our footer. You can also disable cookies through your browser settings, though doing so may affect Site functionality.
9. Marketing Communications
For email, you can unsubscribe at any time by clicking the unsubscribe link at the bottom of any marketing email, or by emailing info@sienara.com. For SMS, you opted in when you provided your mobile number for marketing purposes. You can unsubscribe at any time by replying STOP to any SMS message from us. Message and data rates may apply. Message frequency varies.
10. Your Privacy Rights
Depending on your state of residence, you may have the following rights:
- Right to Know: Request information about the personal information we have collected about you, including categories, sources, purposes, and recipients.
- Right to Access: Request a copy of the specific personal information we have collected about you in the past 12 months.
- Right to Delete: Request that we delete personal information we have collected from you, subject to certain exceptions.
- Right to Correct: Request that we correct inaccurate personal information we maintain about you.
- Right to Opt Out of Sale or Sharing: Opt out of the sale or sharing of your personal information as described in Section 7.
- Right to Limit Use of Sensitive Personal Information: Where applicable, request that we limit our use of sensitive personal information.
- Right to Non-Discrimination: We will not discriminate against you for exercising any of these rights.
California residents have additional rights under the Shine the Light law (Cal. Civ. Code Section 1798.83), which permits requests once per year about disclosures to third parties for direct marketing purposes. Residents of Virginia, Colorado, Connecticut, and certain other states have the right to appeal a denial of any privacy request by emailing us at info@sienara.com with the subject line "Privacy Appeal."
11. How to Exercise Your Rights
To exercise any of these rights, email us at info@sienara.com with the subject line corresponding to your request (for example, "Privacy Request: Delete My Data"), or submit a request through our Your Privacy Choices page at sienara.com/privacy-choices.
We will respond to verifiable requests within 45 days, extendable by an additional 45 days where reasonably necessary with notice. We may need to verify your identity before processing your request, typically by confirming information you provided when placing an order or creating an account. You may designate an authorized agent to make a request on your behalf, in which case we may require written authorization and proof of your identity.
12. Children's Privacy
Our Site is intended for adults and is not directed to children under 16. We do not knowingly collect personal information from children under 16. If we learn we have collected such information, we will delete it. If you believe we may have collected information from a child under 16, contact us at info@sienara.com.
13. Data Retention
We retain personal information only as long as necessary for the purposes described in this Policy, to comply with legal and tax obligations (typically 7 years for transaction records), to enforce our agreements, and to resolve disputes. When personal information is no longer needed, we delete or anonymize it.
14. Data Security
We implement reasonable technical, administrative, and physical safeguards to protect personal information against unauthorized access, alteration, disclosure, or destruction. No method of transmission over the internet or electronic storage is completely secure, however, and we cannot guarantee absolute security.
15. International Users
Our Site is intended for residents of the United States. If you are accessing our Site from outside the United States, please be aware that your information may be transferred to, stored in, and processed in the United States and Switzerland, where our parent company is located. By using our Site, you consent to such transfer.
16. Changes to This Policy
We may update this Privacy Policy from time to time. The "Last Updated" date at the top of this Policy indicates when it was last revised. Material changes will be communicated through our Site or by email. We encourage you to review this Policy periodically.
17. Contact Us
If you have questions, concerns, or requests about this Privacy Policy or our privacy practices, contact us at:
Holman Media Group GmbH Email: info@sienara.com